Social Media Coordinator

Key Responsibilities

Content Strategy & Execution

• Develop and implement content strategies tailored to client goals and brand identity.
• Plan and execute unique social media campaigns with SMART objectives.
• Ensure all content aligns with platform best practices, client voice, and marketing trends.
• Capture high-quality visual and written content in the field when necessary.

Collaboration with Internal Teams & Clients

• Communicate with clients, teams, and partners to ensure seamless execution of projects.
• Participate in brainstorming sessions and weekly team meetings to align on creative direction.
• Work closely with designers, strategists, and CRMs to deliver integrated marketing solutions.

Content Creation & Management

• Create and post engaging content for social media platforms.
• Research, write, and optimize blog posts for client websites.
• Develop and format monthly email newsletters to align with client branding.
• Track and manage project hours to ensure efficient workflow and accountability.

Industry Research & Trend Monitoring

• Stay updated on digital marketing trends and platform changes.
• Analyze emerging tools, AI solutions, and creative trends to enhance content strategies.
• Apply industry best practices in social media management, email marketing, and content creation.

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Performance Expectations

• Deliver error-free content that aligns with client goals and audience expectations.
• Ensure all projects are completed on time and within scope.
• Demonstrate creativity and strategic thinking in all content initiatives.
• Maintain clear and proactive communication with clients and internal teams.
• Continuously refine and improve content strategies based on analytics and feedback.

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Core Values in Action

• Uncompromising Excellence: Maintain the highest quality standards in all content deliverables.
• Courageous Creativity: Take bold and innovative approaches to content creation.
• Continually Growing: Stay current on industry trends and continuously improve skills.
• Unwavering Execution: Ensure flawless execution of content projects and marketing plans.
• Energetically Unified: Foster collaboration and maintain strong relationships with team members and clients.

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Qualifications

• Strong written and verbal communication skills.
• Experience in content creation, social media management, and digital marketing.
• Ability to conduct research and develop high-quality, engaging content.
• Strong organizational skills with attention to detail.
• Proficiency in content management tools, social media platforms, and email marketing software.
• Adaptability, problem-solving skills, and a willingness to learn.

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Work Environment & Conditions

• Primarily an office-based role with potential for hybrid work depending on business needs
• May require occasional travel for client meetings, content capture, or company events.