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Fierce Is Defined by Our Relationships

At Fierce, we learn about you and your business before making the first marketing decision, because strategy should be built on real insight, not assumptions. We approach your business with the same level of care and ownership as we would our own.

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Our Story

Fierce was founded in 2021 after our founder, Lindsey Chupp, saw too many service-based companies dealing with the same problem she was experiencing in the company she worked at. An internal marketing team was financially not an option, and working with an external agency was inconsistent and disconnected from the real goals of the business.

What was missing in the traditional agency experience was a real partnership, so we built Fierce to do things differently.

From day one, our goal has been simple.

We want to understand your business, your goals, your challenges, and your definition of success, then build strategic marketing that supports real growth.

We’re not here to sell services. We’re here to be a trusted marketing partner for businesses that want a strategy that aligns with their goals.

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Our Mission

MARKETING FOCUSED ON RELATIONSHIPS AND RESULTS FOR SERVICE-BASED BUSINESSES.

We believe the strongest business outcomes come from:

Deep understanding of your business and audience

Collaborative strategy rooted in your goals

Measured execution that prioritizes meaningful metrics over vanity numbers

Our Core Values

At Fierce, our values aren’t just words on a wall. They guide how we work with clients, how we work together as a team, and how we make decisions every day.

Uncompromising Excellence:
Excellence is our baseline. We prepare well, execute well, double-check our work, and show up at a standard that stands out.
Continually Growing:
We commit to growth in every area—skills, communication, creativity, leadership, and self-awareness—because who we are shapes the work we do.
Unwavering Execution:
We follow through—every time. We move fast, stay organized, adapt when needed, and deliver what we promised. Our clients trust us because we do what we say we’ll do.
Courageous Creativity:
We bring courage to the creative process. We listen first, take smart risks, stay ahead of trends, and deliver ideas that reflect our clients’ goals—and stretch their vision.
Energetically Unified:
Unity is our strength. We support each other, lifting up our team and partners, to work toward shared goals. When we move together, we win together
Relentlessly Resourceful:
We embrace challenges as opportunities to innovate. We are committed to asking questions, digging for answers, and taking action to find solutions that move our clients and our team forward.

Who We Are

We are a team focused on one thing: helping your business grow. At Fierce, we bring clear strategy and practical execution to make sure your marketing delivers real results.

Meet the Team

Lindsey Chupp, Founder & CEOfierce creative solutions team member
Lindsey Chupp
Founder & CEO
Rachel Summers, Chief Operating Officerfierce creative solutions team member
Rachel Summers
Chief Operating Officer
Julia Kooser, Director of Client Successfierce creative solutions team member
Julia Kooser
Director of Client Success
Robin Slone - Client Relationship Managerfierce creative solutions team member
Robin Slone
Client Relationship Manager
Cortney Christian, Client Relationship Supportfierce creative solutions team member
Cortney Christian
Client Relationship Support
Taylor Dye, Project Managerfierce creative solutions team member
Taylor Dye
Project Manager
Ashley Stoltzfus, Copywriter Specialistfierce creative solutions team member
Ashley Stoltzfus
Copywriter & Email Marketing Specialist
Ashton Vogelhuber, Digital Marketing Strategistfierce creative solutions team member
Ashton Vogelhuber
Digital Marketing Strategist
Vincent Fiorita, SEO Specialistfierce creative solutions team member
Vincent Fiorita
SEO Specialist
Jolene Miller, SEO Specialistfierce creative solutions team member
Jolene Miller
SEO Specialist
Steve Butcher, SEO Specialistfierce creative solutions team member
Steve Butcher
SEO Specialist
Dylan Prost, Web Developerfierce creative solutions team member
Dylan Prost
Web Developer
Niko Walters, Senior Graphic Designerfierce creative solutions team member
Niko Walter
Senior Graphic Designer
Garrett Detweiler, Multi Media Specialistfierce creative solutions team member
Garrett Detweiler
Multimedia Specialist
Chloe Williams, Photographerfierce creative solutions team member
Chloe Williams
Photographer
Bri Tichenor, Social Media Team Leadfierce creative solutions team member
Bri Tichenor
Social Media Team Lead
Liv Hopkins, Social Media Coordinatorfierce creative solutions team member
Liv Hopkins
Social Media Coordinator
Aubrey Pengal, Social Media Coordinatorfierce creative solutions team member
Aubrey Pengal
Social Media Coordinator
Danielle Borst, Social Media Coordinatorfierce creative solutions team member
Danielle Borst
Social Media Coordinator

What We Believe

We believe marketing should:

Start with understanding, not assumptions

Align with business goals, not trends

Be measured with meaningful metrics, not vanity

Build real relationships with customers

Be consistent, intentional, and results-focused

In short: Clarity first. Strategy second. Execution with purpose.

Ready to Start the Partnership?

We’d love to learn more about your business and see if we’re the right partner to support your goals.

Start the Conversation

No obligation. Just a clear, honest discussion to see what’s possible.